Neculai Gigi Catalin - Online Marketing Strategies That Really Help Businesses

 Using the correct online marketing techniques have a noticeable impact on the performance of both major brands on the internet, along with small, online businesses. Online marketing consists of a certain set of skills and methods that when used properly can produce results for any online business.

 

Neculai Gigi Catalin - Online Marketing Strategies That Really Help Businesses

Here are the top 5 online marketing strategies that really do help businesses find and retain customers.

1. Content Marketing

 

The more content material that a website has, the more opportunities there is to get more traffic from the search engines. But it has to be content that is informative, fresh and most importantly unique. Keep your website updated regularly with content that provides value and helps your visitors to solve their problems or makes their life easier.

 

2. Search Engine Optimization

 

Search engine rankings play an important role in directing traffic to a website. About 92% of web searches go to websites that are on the first page of search results. There are some basic search engine optimization (SEO)that are quick and easy to implement. These include using your keywords in your page titles and headings, using images and videos on your web pages and publishing quality content on a regular basis.

 

3. Social Media

 

Social media plays an important role for every online business today. More than 72% of internet users are active on a variety of social media platforms. Social media sites like Facebook and Twitter have high traffic and membership statistics that allow your business to interact with and communicate with a significant and specific audience. It's also the place where many consumers go to find new brands and products online.

 

4. Video Marketing

 

Videos can grow and your boost online presence. Millions of internet users like to watch videos that explain the products and services. A video tells a story in a visual way and will bring higher conversion rates with website visitors than just text by itself. Publishing videos to sites like YouTube, Vimeo and other video sharing sites is an online marketing strategy that can't be overlooked.

 

5. List Building

 

Building a list of people who are interested in your products or services is essential for any online business. A list is a collection of names and email addresses that you can send an email to whenever you want to keep your customers updated about your business. Email marketing helps you to build a relationship with your prospects so that when they are ready to buy, they come to you first.

 

 

 

Comments

Post a Comment

Popular posts from this blog

Neculai Gigi Catalin - Traditional Marketing VS Digital Marketing

Image
 Traditionally, the term "market" refers to the place where buyers & sellers meet for exchange of goods & services. Market is the very common term,known to all, but depending upon the quantity of goods handled, there are wholesale market & retail markets. In the modern concept sense the term "market" has a broader meaning. It refers to the sets / collection of actual or potential buyers of a products & services.   There are various categories of the marketing, but there are two main segment, first being the traditional marketing & second, being the digital marketing. In this article, we will discuss about these methods in details.   01) TRADITIONAL MARKETING   Traditional marketing refers to any type of promotions, advertising or publicity,which are generally used by the companies/ business entities for a longer period, & that has a proven success rate.   In old times, marketing was defined as the flow of goods & servi...
Read more

Neculai Gigi Catalin - Important Points While Optimization Title Tag Of Your Website

Image
 In current world having a high traffic website is equal to have a big shop in real world. It can bring you business, fame, money, etc without much efforts. Though it is easy to say, developing a high traffic website needs a lot of hard work. In this article I am telling one of the important factor which you cannot miss while optimizing your website. It is the title tag, one of the most important part of your website which decides the search results rank of your website in major search engines like Google, Yahoo, etc. So it is very important to optimize your title tag for better search results in Google. Let us check the common mistakes in title tag optimization. Common mistakes in website title optimization are: ·          Using company name instead of targeting keywords ·          Keywords stuffing in title ·          Using irrelevant keywords Using company name...
Read more

Neculai Gigi Catalin - Why Learn Digital Marketing

Image
 Digital media has become a direct channel between a brand and its consumers. With more and more people spending more and more time on various digital platforms, brands are reaching out via these channels to market themselves, at the same time develop a personal connect with the audience. Digital channels have an edge over traditional channels and methods in its reach, targeting, measurability, cost effectiveness and much more. Brands now realizing the immense potential in this opportunity is exploring it further by allocating larger budget, trying out new channels etc. This, in turn, drives up the demand for trained professionals to carry out these tasks. A completely new vertical and a whole new set of jobs have been created because of this trend, say digital marketer, analyst, strategist, Social media marketer, SEO analyst and more. Though the sector demands a large number of well-trained professionals, the truth is the supply is hardly meeting the demand. To fill this gap you a...
Read more