Posts

Showing posts from July, 2022

Neculai Gigi Catalin - What Is Digital Marketing and How to Use It

Image
 You will have to devote lots of time marketing yourself and earning referrals. Content marketing thus will be more prone towards user-generated, instead of professional, content within the next calendar year. The secret to content marketing is that the content has to be interesting to your audience and will supply value to them.   There are a number of reasons to put money into influencer advertising. It is a way to get past the need to use ads to reach your audience. Though email promotion is highly effective, not all startups can harness the real power of email marketing. Digital marketing isn't rocket science. It has no boundaries. Since you may see, digital promotion is a big and complicated topic. Digital Marketing is a huge subject and you cannot turn into a hero in 30 hours! It is a type of marketing technique where the marketing activity is carried out with the help of channels and platforms available on the internet. It uses the internet as a main promotional m...

Neculai Gigi Catalin - Revolution of Digital Marketing

Image
 What is digital marketing?   Today nearly 80% of all the media that we consume come through digital channels. Massive internet usage and digital media has given rise to a new marketing concept called Digital Marketing. It is a broad area and considered to be the future of business development.   Digital Marketing is the most commonly used term for online marketing and it has several advantages over traditional offline marketing. With the help internet and mobile devices customer these days have access to information from anywhere in the world. Marketers these days use digital tactics to attract and convert audiences online.   This new age marketing methods helps to gain good reputation which is essential for a business to survive. It is the best way to reach out to your targeted audience. With the help of digital marketing one can reach many customers at a very little marketing budget. Unlike traditional methods you can measure the success of digital mar...

Neculai Gigi Catalin - Traditional Marketing VS Digital Marketing

Image
 Traditionally, the term "market" refers to the place where buyers & sellers meet for exchange of goods & services. Market is the very common term,known to all, but depending upon the quantity of goods handled, there are wholesale market & retail markets. In the modern concept sense the term "market" has a broader meaning. It refers to the sets / collection of actual or potential buyers of a products & services.   There are various categories of the marketing, but there are two main segment, first being the traditional marketing & second, being the digital marketing. In this article, we will discuss about these methods in details.   01) TRADITIONAL MARKETING   Traditional marketing refers to any type of promotions, advertising or publicity,which are generally used by the companies/ business entities for a longer period, & that has a proven success rate.   In old times, marketing was defined as the flow of goods & servi...

Neculai Gigi Catalin - Why Learn Digital Marketing

Image
 Digital media has become a direct channel between a brand and its consumers. With more and more people spending more and more time on various digital platforms, brands are reaching out via these channels to market themselves, at the same time develop a personal connect with the audience. Digital channels have an edge over traditional channels and methods in its reach, targeting, measurability, cost effectiveness and much more. Brands now realizing the immense potential in this opportunity is exploring it further by allocating larger budget, trying out new channels etc. This, in turn, drives up the demand for trained professionals to carry out these tasks. A completely new vertical and a whole new set of jobs have been created because of this trend, say digital marketer, analyst, strategist, Social media marketer, SEO analyst and more. Though the sector demands a large number of well-trained professionals, the truth is the supply is hardly meeting the demand. To fill this gap you a...

Neculai Gigi Catalin - Why Offline Digital Marketing Courses Are in Huge Demand Nowadays

Image
 Introduction   In the digital world of start-ups and online businesses - we also need someone to sell that business. And for that, we need people who specialize in marketing. But physically going to every house to sell the products and services the company provides is too much of a task, and there are chances you will not be able to get a lot of clients from that. Moreover, in the age of technology and social media, everyone spends their time on the internet. So to get many clients, you too should go to the internet and market your company. This is called digital marketing.   Increasing demand of digital marketing experts   The demand for marketing experts has seen impressive growth in the upcoming years. Everyone is hiring people who have the right skills for digital marketing or social media marketing. By learning digital marketing, you are learning management and organizational skills. This is, in fact, an additional skill that can get you into the ma...